For the third year in a row, Curto was invited to be on the presenter’s roster at the Expo, which ran from October 21 to 24. PhotoPlus is billed as “The most important event in photography” and is held at the Javits Center in NY. The speaker’s roster consists of a literal “Who’s Who” of the professional photography world and Jeff is really very honored to be asked to be a speaker.
“Because of my experience with podcasting,” Curto said, “I get to spend some time helping other photographers understand how to use that technology. I’ve talked about that in the past, but this year I brought in additonal content about using social media like Twitter, Facebook and blogs to help photographers see how that can be used in their overall marketing and communication efforts.”
You can hear the presentation that Jeff gave by visiting this web page: http://jeffcurto.com/photoplus/. There you’ll find audio and visuals from his presentation, as well as hundreds of links to information about podcasting, Twitter, Facebook and blogging.
In addition to his solo presentation, Jeff took part in a panel discussion on “Teaching Photography in the Digital Age.” His fellow panelists included the photography program chair from the Arts Center College of Design in California and a faculty member from the School of the Visual Arts in New York. As Curto put it, “I was in pretty good company.” The discussion centered around using new technologies to teach with as well as creating curriculum that takes advantage of new photographic ideas.
Not only did Jeff get to speak, but he also was able to attend any of the other presentations that happened at the conference and visit the huge trade show that highlights all the new photographic products that are typically introduced at the event. “I saw some really great and inspiring presentations from photographers Phil Borges, Vincent Laforet and Stephen Johnson, as well as by gallery owners Brian Clamp and Debra Klomp Ching.” The interchange of ideas at an event like this is a big draw for Curto: “I went to Phil Borges’ presentation, and he attended mine; we learned from each other. I also spent some time talking with one of my favorite rock and roll photographers, Lynn Goldsmith, about how her new fine art work is progressing and ideas for marketing that work and separating it from her iconic rock and roll work.”
“It was a great week!” says Curto; “I hope to be asked back again next year!”